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Terry the Tiger is a fictional tiger that is a blatant parody of Kellogg's Frosted Flakes's mascot Tony the Tiger.
He appears in "The Tan Aquatic with Steve Zissou" as the mascot of "Store-Brand, Imitation Frosted Flakes". His catchphrase, in contrast to that of Tony's, is “They’rrrrrrrrrre foooood!”. He also appears on the cereal box.